Guy Cramer “It’s all in the way we utilize that technology”

Discovered in 2010, Guy Cramer‘s camouflage technology is inexpensive and revolutionary. First by the military, then by architects, this technique is being torn everywhere. Before it was a secret, now you can know it by listening to this interview! The challenge ? that this technology does not fall into the wrong hands …

Duration – 7:54

Video produced by TBWA\Else